As a clothing decorator/entrepreneur, you know first hand how quickly kids’ clothing fashion trends move. Retail stores also make it difficult for small business owners to keep up with the latest trends, especially in the children’s fashion industry.
Baby clothing boutique owners, DIY (Do-It-Yourself) decorators and designers are required to have their finger on the fashion pulse in order to keep up with the evolving fashion industry.
So, how exactly do you keep up with children’s fashion trends?
We’ve got your back! This post has been created to help you find fashion trends in the children’s clothing industry for 2020 and beyond.
Here is a list of the top 6 kids’ clothing fashion trends
Logotype
Many big brands such as Supreme, Nike and Calvin Klein are incorporating their logotype as a style for their clothing line. Supreme’s icon logo can be found on toddler t-shirts, jackets, hoodies, beanie hats and even on an Oreo. This style has been around for such a long time and will continue to be used by many brands.
Independent baby boutique brands can easily screen print or heat press their logo onto a variety of blank kids’ clothes for a unique look.
Athleisure
This trend originally started in the 90s and has recently made a comeback with no signs of stopping. Athleisure is a type of hybrid clothing trend where athletic apparel or workout clothing can be worn at work, school or social occasions. High-rise leggings, joggers, blank raglan “baseball-style” tees are a few examples of athleisure apparel.
Metallic Tones Personalization
Add some glimmer with a personalized metallic tone design to your children’s apparel line. T-shirts with a metallic gold-tone design are everywhere this year and will continue into 2021. Metallic heat transfer vinyl (HTV) sheets and metallic inks for screen printing can take your blanks t-shirt personalization to the next level.
Find specifically designed kids’ t-shirts for HTV and screen printing by The Laughing Giraffe® brand.
All Natural Apparel
We have seen more and more brands shift to an all-organic/natural fabric based apparel line with fabrics such as organic cotton and wool. The styles too are reflective of nature and we’re seeing a lot of patterns in earthy colors, animal and floral print.
Gender-Neutral Children’s Fashion
Don’t limit your children’s choices or identity. Let your child decide what style they want to rock. As a parent, it’s important that you avoid stereotypes when dressing your child.
Embrace fashion’s shift towards gender-neutral fashion for children. Avoid norms like pink is for girls and blue is for boys. Better yet, let your children decide what colors and styles they like best.
Denim Fabric
The first pair of denim jeans was first produced by a little company called Levi’s® back in 1873. Denim was first used for clothes worn by workers for its durability but quickly evolved into a staple in the fashion industry. Today we can find jeans, jackets, jumpsuits and children’s clothing all made out of denim.
If you are a DIY clothing decorator or starting your own online baby boutique with Etsy we hope this post helps you find fashionable children’s clothing trends; that will continue to be relevant; you can personalize for your online shop.